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Game On Sales Events is a structured dealership sales performance program.
For a preparation day plus 3 full event days, Paul Kennedy works inside the dealership alongside management and staff.
Paul is on the showroom floor during the event assisting with real customers, real appraisals, and real deals.
During the event:
• Set confirmed customer appointments
• Support appraisals and trade discussions
• Assist with active deals
• Organize follow-up and lead activity
The objective is a repeatable process your team continues after the event.
We identify approximately 1,000 qualified ownership opportunities from:
• CRM records
• Service customers
• Lease maturities
• Unsold leads
A professional automotive call centre schedules appointments while Paul works inside the dealership coordinating activity with management and staff.
The program integrates with your managers and sales team.
During the event:
• Daily strategy huddles
• Live phone and CRM coaching
• Objection handling support
• Appointment management
• Deal assistance when needed
Your team keeps the process after the event.
• Service traffic becomes upgrade conversations
• Unsold leads are re-worked properly
• Sales staff gain structure and confidence
• Managers gain measurable activity
• Customers receive professional follow-up
This is an operational program, not a marketing campaign.
3-Day In-Store Program
Approximately $3,995 (varies by travel distance)
In many dealerships, 3 additional vehicle sales covers the program cost.
No long-term contract. One event at a time.
“What you receive with Game On Sales Events and Paul Kennedy is a level of professionalism and care rarely maintained by others. Paul’s ability to engage both customers and staff is unprecedented.”
Jason DaSilva — Partner, Elgin Chrysler
“We’ve welcomed Paul to our dealership for over a decade. He’s punctual, professional, trusted by our customers, and a major asset to our sales team. I highly recommend him.”
Dr. Pat M.
“Paul Kennedy is one of the most personable and engaging professionals I know. A true leader and trainer.”





















Take the first step and contact us to discuss your dealership staffing, traffic, and sales objectives
Send us a message and we’ll get back to you shortly.
📧 paulkennedy@carbuyerscanada.com
For pricing details, visit Pricing & Services at the top of the page.
Ottawa, Ontario, Canada
Phone: 613-285-7851 Email: paulkennedy@carbuyerscanada.com
Contact 24/7. I want to hear from you!
email: paulkennedy@carbuyerscanada.com
or call Paul : 613-285-7851
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